Granada Nicaragua & Spain Colonial City

Barry Plant Bayswater Luke Simmons Property Management Agent Profile

Credit Crunch Strikes High-Equity Homeowners

Due to the credit crunch, many high-equity homeowners are likely to encounter new challenges in getting the credit lines they need to help them through the rough spots. This is likely to intensify as overall U.S. economic conditions worsen.

There are five major real estate market segments that offer investors the greatest opportunities to access equity. Use sound marketing strategies, such as direct mail marketing, to tap these markets and boost your bottom line.

In many cases, investors can build their own mailing lists based on information housed in public records. Because this information often changes and quickly becomes outdated, many investors choose to outsource their real estate marketing to save time and money on postage.

Direct Mail Real Estate Marketing Prescription: Send an optimized, monthly real estate marketing postcard for 6 months. Afterwards, deploy a 90-day drip campaign.

If the marketing company leverages its high-volume business to secure discounts on mailings for investors, you'll likely know you've likely got a good candidate on the line to handle your business marketing needs.

To Outsource, or not to Outsource?

There are some especially high-performing strategies that are geared for today's market conditions that require no cash or credit and will maximize your investment returns (ROI). All that is required is a keen eye for uncovering the high-equity real estate deals that spark business growth and the sound strategies that will fill your pipeline with the leads you need to keep the deals flowing.

Even among the 24 million homeowners who bear no mortgages on their properties, one-third of them are soon likely to find themselves underwater in these properties. There are many social and economic factors currently at play to imperil homeowner equity, among them are:

Max-Out Your ROI: Deploy Direct Mail Marketing in High-Equity Markets

Even in the Information Age, it is easy for investors to get lost in the challenge of generating the leads they need to advance business growth. In this arena, the proven method of real estate marketing via direct mail emerges as a time-efficient and cost-effective option for getting laser-targeted leads on a consistent basis.

With high-equity real estate deals, investors can offer sellers attractive options and also benefit from greater flexibility in how transactions are structured. For example, investors can offer sellers fast cash in exchange for a reduced price, pay for the property over time with a note, or even delay payment until the property is refinanced or sold in the future.

1. Adjustable Rate Mortgages (ARMs) with Equity:
Homeowners in this segment typically had an ARM for three years or more before the date of sale. If they owe less than 70 percent on the loan relative to the house's value, these homeowners with equity may be looking to escape their loan commitments before the mortgage resets.

Direct Mail Real Estate Marketing Prescription: Send an optimized, monthly mailing starting with an optimized real estate marketing letter, and then mail three real estate postcards. Repeat the process for desired results.

2. Free and Clear:
To boost profits in this segment, target homeowners with 40 percent to 100 percent equity. U.S. Census Bureau data reveal that property owners in this arena currently control one-third of all single-family homes. Often, they're near or at retirement age, are empty nesters and are looking to downsize.

Direct Mail Real Estate Marketing Prescription: Once you've got this list, mail cost-effective real estate marketing postcards every 90 days.

3. Multi-Family with Equity:
Zero in on sellers with 2 or more units with a maximum loan-to-value of 70 percent or less to buy, hold or flip income properties. High-equity property owners often are motivated to by tenant management and maintenance headaches. They also may like the idea of financing the investor's purchase if they also can benefit by deferring capital gains taxes and generate cash flow through a note rather than through rent.

Direct Mail Real Estate Marketing Prescription: Mail an optimized real estate marketing letter every 90 days. Afterwards, send 3 real estate postcards and repeat the process until desired results are achieved.

4. Absentee Owners:
Also known as out-of-area owners, this segment of homeowners has a mailing address on public record that differs from the property address. It includes weary and stressed-out landlords with single-family homes and multi-unit properties.

Direct Mail Real Estate Marketing Prescription: Get this list from pouring through county records or from real estate marketing professionals. Send real estate postcards every 90 days and update your list after each subsequent mailing. Revisit your list after a year or more has passed to evaluate the data and your real estate marketing campaign's success.

5. Wholesale Properties:
These properties are typically about 20-years-old and tend to have deferred maintenance issues and cosmetic challenges. In this category, homes with loans that come in at about 70 of a property's value can be prime targets for savvy real estate investors.

Mine for High-Equity Deals with Premium Real Estate Marketing Tools

A great real estate marketing company should have the best lists for any given market segment. The firm should be familiar with what type of mailing (such as postcards or letters) should be used and how often each mailing should be sent to attract your desired response. From experience, they also should be able to tell you how to optimize your mailings to attract the best, most qualified leads.

The credit crunch is fueling the popular belief that investing in today's real estate markets is a strategy reserved exclusively for wealthy entrepreneurs. This is absolutely false: You don’t need any cash or credit to make a killing.

The Truth about the Credit Crunch in Today's Markets

When you outsource your direct mail real estate marketing, you should receive quantifiable results in your ROI. This includes real-time reporting on the effectiveness of your mailings. In addition, your lists should be regularly "scrubbed" of obsolete and outdated addresses to save you money on postage.

What to Look for when you Outsource

Using direct mail allows you to systemize and automate your lead generation. This can save you valuable time and money in the investment trenches. There are other benefits to outsourcing your real estate marketing, which we'll explore later in this article.

Why? Because by definition, high-equity properties carry low -- or no -- mortgage debt. As a result, there are fewer complications and hazards that can slow your deals down and clog your business pipeline. It's no secret: In this business, delays can cost investors valuable time and money.

Generate Cash Flow with Common Sense & Solid Strategies

The Cream of the Crop: Five High-Equity Markets for Hungry Investors

Not only is effective marketing a mystery for many investors, it is costly, tedious, time-consuming and for many -- it is a shot in the dark. Many investors choose to outsource their real estate marketing to minimize these problems -- and to benefit from the professional experience and expertise that only a first-rate company that specializes in direct mail real estate marketing can provide.

If you do decide to outsource your marketing, look for a reputable company that specializes in direct mail real estate marketing. In most cases, the workload reduction, superior leads, optimized results and overall headache reduction more than covers the costs. But selecting the right company for the job is critical to your success in the high-equity -- or any real estate investing arena.

Investing in properties that have minimal mortgage burden is a great hedge to protect investors from inflation. This concept is appealing to a growing number of entrepreneurs who've been watching the U.S. economy lately.

Combined with the relative ease of buying houses with equity, real estate marketing via direct mail emerges as a winning strategy for investors. And, because of limited competition and broad reach, this strategy finds the solid high-equity opportunities wherever there is a property that's worth more than the seller owes in mortgage debt.

Russia Real Estate Market Report and Other New Research Reports on Real Estate Published by MarketPublishers.com
LONDON----Market Publishers Ltd informs that new in-demand market reports on Real Estate are available in its catalogue.

Real estate crystal ball for Northern Colorado: Conference offers positive vision for region in 20 years
FORT COLLINS — If perception is reality, did the 220 real estate agents and bankers in a Hilton Hotel room need a reality check about Northern Colorado’s commercial real estate market?

Real Estate Market Domination Summit – Off to the Races
RISMEDIA, September 22, 2010—In its first three days since registration opened, the Real Estate Market Domination Summit has already reached 30% capacity at the legendary Hotel del Coronado, in San Diego, 1parkplace has announced. The

Estate Agents have the ability to themselves and their specific areas of expertise to millions of people through social networking and media Feb 11, 2010 " There is a commercial real estate crisis on the horizon, and there are to offset future losses in the value of its commercial real estate .. and was shocked by the amount of vacant real estate on Market Street. Boston Futures: For Greater Boston estate prices from 1987 through the present and looking several years into the future, see the latest Sep 21, 2010 The pessimists have won -- for the time being, anyway. Some 90 percent ofreal estateagents and brokers anticipate thathome prices will fall The real estate market correction of 2006–2007 reversed these trends. . of the mortgage-backed securities market in the 1970s, warned of the future Feb 1, 2010 The Future of Housing Demand: 4 Key Demographic Trends . This Real Estate will be a distant memory within 5 years and many people Aug 6, 2010 Sunny San Diego was on the leading edge of the housing market' s dramatic boom and bust. Residential real estate " prices started running up May 4, 2010 The U.S. Real Estate Future. The American housing market now. We listen to the bulls, the bears, and you on where prices and home ownership Sep 22, 2010 did have this to say about the New York estate market: it' s doing extremely well and we' re very optimistic about the future." 10 posts  -  6 authors  -  Last post:  Mar 5I have to say that all suburbs will likely go through a stage of decline. Rosewood is a prime example of decline becoming incline. May 13, 2010 When someone asks “How is the real market?” and you answer “incredible” or “amazing” it can go either way! " Your Future Now is a highly efficient way to get a handle on this market." golf real estate. beachfront estate. Arrange property tour The estate market does signal its future intentions if you know where to look. Let me introduce myself. My name is Robert Campbell and I wrote Timing Aug 31, 2010 The housing slump has put some unique homes on the market for lease when they . Posted by The Future of Estate at 9:54 AM 1 comments Sep 8, 2010 The most obvious way to predict future home sales would be to take a look . Tallahassee Estate Market Report is Digg proof thanks to File Format: PDF/Adobe Acrobat - Quick View Sep 21, 2010 The Florida Future Realty Team. Florida Future Realty, Inc Cape Coral, Florida – update on the current market Mar 16, 2010 Tasweek real development study outlines future drivers for UAE property market. Source: BI-ME , Author: BI-ME staff Sep 7, 2009 Above all, however, the future of real estate agency is going to be about Dan, Great blog post on real market/trends and agency. Get notified when we write about the market. Just sign up below. Real Estate Market Chart by Altos Research www.altosresearch.com Jun 26, 2010 Two key factors have me questioning the foreseeable future of the market: . After being through 4 real estate market cycle recessions, Aug 25, 2010 Latest prices, sales figures show that US real estate market . Predicting Future Vancouver Housing Prices (vreaa.wordpress.com) Sep 25, 2010 When I first started in real estate, I did mostly rentals, .. Its a future new dev boom that will not be captured if nothing is done ahead of .. the Manhattan residential estate market saw a slowdown across Aug 17, 2010 But some Las Vegas real estate experts say a positive trend now emerging in the market could help offset another wave of foreclosures. Sep 19, 2010 China estate is a large casino, it can beat big show, . Idea of future real is proudly powered by WordPress. Feb 20, 2010 2010 Estate - Factors Driving the future of the market, real estate, property management, property management software, Jul 21, 2010 Albany, NY- July 20, 2010 - (RealEstateRama) — The New York State Association of REALTORS, in partnership with the Siena Research Institute Third, let' s talk about the state of the market as we exit the The numbers are dismal (and portend the GTA' s future): Sales last month A Clear Vision of Whats Happening Now & in the Future of Real Estate. Follow Us He always provides a balanced and objective evaluation of the market. Aug 24, 2010 Published On Tue, Aug 31 2010, 11:56 GMT The Estate Today and a Peek into the Future Published On Tue, Aug 24 2010, 11:43 GMT Aug 7, 2010 Future of the Housing Market. Home prices increased from April to May Originally posted at: Ki' s Austin Real Estate Blog: Future of the Sep 25, 2010 Real estate funds fare well, but future uncertain They see lingering risks in a commercial real estate market hampered by high Jul 14, 2010 Speaking about the condition of the real market in Spain, panelist Ismael . for the future development of the investment market. Let' s take a look at some of the opportunities and positive indicators for the future of Florida' s market. 1. Great prices. Sep 26, 2010 If youd like to know more about the current real estate market or to learn more about Florida Future Realtys marketing plan click on one of Real Market Update - Oct. 9, 2008 · It' s Back to the Future for Austin Austin is a good example of a real estate that was slow and steady Sep 23, 2010 The real estate market has taken a wild roller coaster ride in the It provides an investment in the future. Over time, estate has Mar 1, 2010 Social Media and the Future of Estate: RISMedia and 1parkplace launch the 2010 Dalton/Hundley Estate Social Media Census(sm) Feb 18, 2010 The commercial real estate market will need to navigate its way through a host . First Horizon' s Jordan Sees ' Slow and Low' Future Sep 20 10 posts  -  4 authors  -  Last post:  Oct 16, 2006Have you guys heard about the future predictions of the real estate market? I' ve heard rumors that there could be a crash sometime in the Apr 26, 2010 The Future of the Housing Market Post Government Support As the article alluded to there is no doubt the real estate market is still Mar 4, 2010 Predicting the Future of Central Florida' s Real Estate It is expected that the commercial real market in Florida will face The estate market in India is yet in a nascent stage and the scope is simply unlimited. Future Prospects on Real Industry The following two real estate market studies are provided by the Society of . Project Future - 401 East Colfax Avenue, South Bend, Indiana 46617 . Focused on the Future of Real Estate. 267. dispositions. Private Market Strategies · Public Strategies · AEW Investment. Strategies Jun 24, 2010 Experts predict slowdown in Oz estate market is ending as first sector could be in for a bumpy ride in the not too distant future.